The Scania Experience

An area of this year's stand will be given over to The Scania Experience.  This will take the form of a display where operators tell how the total transport solutions provided by Scania benefits them and their businesses.
  
"Whether it's taking delivery of a new truck, enjoying the long-term peace of mind provided by a Scania Support Programme or simply in your day-to-day dealings with us, The Scania Experience covers a wealth of activities," comments Scania's Brand and Communications Manager, Chris Love.

"But while we believe we have a powerful message to send to the market place in terms of our range of products and services and the quality underpinning everything we do, there is nothing to compare with hearing the story in operators' own words.

"So we have been out in the field gathering the views and opinions of a number of our customers - large and small and from a range of sectors - so they can share their Scania Experience with their colleagues from the industry attending the show."